Write Up A Private Briefing Explaining How It Works. (That's how I know they work - because they're working likeĮach Month, I Choose ONE Copywriting Tactic Or Idea From The Pages Of My Secret "Lab Notebook". Of course, the whole time, I've been using these exact ideas on my business's Occasionally, when I get enough new ideas around a related topic - like "market research" or "writing email sales campaigns" or "getting clients on Upwork" - I'll gather them up and turn them into one of my famed copywriting courses.Īnd that's simply because they're just too You see, over the years I've come up with a lot of new copywriting tactics:
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